BCCI to Release Tender for Media Rights in January
The Board of Control for Cricket in India (BCCI) is all set to bring out a new tender for the media rights next year. The apex body has decided to bring out the bid in January, which will provide a new canvas to present international and national games for the next four years.
This progress can make an aggressive bid for the rights, as it will have a major impact on other policies. Among all, the important concern of the new broadcast deal will be how India’s domestic season will shape on the backdrop of International Cricket Council’s league format.
“At the moment, a first-class cricketer ends up earning around Rs 12 lakh per year, which is ridiculously low. Alternately, there are cricketers who don’t play the IPL or may not wish to in the future, simply to keep their prospects in the longer version intact,” a cricket pundit was heard saying according to Cricbuzz.
He further mentioned that “A separate corpus needs to be created for them. That is if you want India to have more Cheteshwar Pujara’s.”
Star India Pvt Ltd currently holds the media rights and also bought the Indian Premier League media rights for Rs 16,347 crore for five years. As per the terms, Star India is liable to pay Rs 43 crore per game for all the international matches that will be played in India.
However, the BCCI experts are expecting this to increase at least by 20-25%. Market experts assume the figure to be much higher given the recent sale of BCCI properties.