Sky Sports, Supersport Picks ITT Document For IPL Media Rights

International media broadcasters Sky Sports and Supersport have shown interest in the IPL media rights for the next cycle as they reportedly picked up bid documents. Sky Sports of the United Kingdom (UK) and Supersport of South Africa are expected to bid for the Bouquet D – world rights of the IPL.

According to a Cricbuzz report, sources within the Board of Control for Cricket in India (BCCI) have confirmed the purchase of the Invitation To Tender (ITT) document by the two international broadcasters.

Sky Sports, Supersport join Indian media giants in purchasing ITT document for IPL media rights

Star India Pvt Ltd (current rights holder), Viacom-18 Media Pvt Ltd, Sony Pictures Networks India Pvt Ltd, Zee Entertainment Enterprises Limited (allowed after withdrawing cases against BCCI), Amazon Seller Services Pvt Ltd, Sporta Technologies Pvt Ltd (Dream 11) are the other parties who have purchased the ITT documents, worth INR 25 lakh. The ITT document is non-refundable and will be available for purchase till May 10.

If one picks the ITT document that doesn’t guarantee them the broadcasting rights. The giants won’t put the final bid as the BCCI has segregated the media rights into four different package categories and there won’t be a single bid allowed like last time.

The four categories for the media rights for the next cycle are: TV Rights for the Indian subcontinent, Digital Rights, 18 games (inaugural game, weekend double-headers, 4 play-off fixtures), and the Rest of the World.

Netflix, Facebook also interested in IPL media rights

Reports also suggest that Netflix, Facebook, Apple and Airtel are also interested for the IPL media rights but there is no confirmation regarding it as of now. The BCCI has set the combined base price of the IPL media rights to INR 32,890 crore, which will go for sale on June 12.

The IPL 2022 will be the last year for the current broadcasters Star India Pvt Ltd, who had purchased the broadcasting rights for a whopping sum of INR 16,347 crore for the period of 2018-22.

Also Read: IPL Media Rights For Next Cycle Likely To Take Place In June – Reports