Pakistan will wear specially designed pink jerseys when they face England in the fourth ODI of the tri-series at Lahore's Gaddafi Stadium on Sunday, October 25. The Pakistan Cricket Board (PCB) has dedicated the match to Breast Cancer Awareness Day as part of the global Pinktober campaign.
The PCB has partnered with Pink Ribbon Pakistan to promote early detection, regular screening, and timely treatment of breast cancer. The campaign will involve players, match officials, broadcasters, and spectators, with awareness activities at the stadium and free mammogram screenings for female fans from October 24 to 26.
Why Are Pakistan Wearing Pink Jerseys Against England?
The team will replace its traditional green shirts with pink kits to show solidarity with breast cancer patients and survivors. England's players, coaching staff, and match officials will also wear pink ribbons in support of the cause.
The board previously organized a Pink Day event during a home T20I against South Africa. Special Pink Ribbon activities will begin two hours before the England match, giving spectators an opportunity to learn more about breast cancer awareness and early diagnosis.
PCB Chief Operating Officer Sumair Ahmad Syed said:
"The Pakistan Cricket Board recognizes the responsibility that comes with the immense following and influence of cricket in our country. Through this Pink Ribbon initiative, we want to use the platform of international cricket to raise awareness about breast cancer and highlight the importance of early detection and timely medical attention.
"This initiative reflects the PCB’s continued commitment to fulfilling its corporate social responsibility and using cricket as a force for positive change. We are grateful to the players, officials, broadcasters, and all those supporting this important cause."
Gaddafi Stadium to Feature Pink Branding and Awareness Messages
The stadium will adopt the Pinktober theme, with pink-branded stumps, LED boundary boards, and match-day signage. Breast cancer awareness messages and campaign visuals will appear on the big screen throughout the match.
Commentators and presenters will wear pink ribbons and share awareness messages during the live broadcast. The PCB will also promote the campaign through its digital platforms. Players will feature in special video messages, while the board will share dedicated content on social media.
Fans can support the initiative by purchasing limited-edition pink merchandise, including travel polo shirts and fan shirts. The items will be available at the PCB Merchandise Shop at Gaddafi Stadium from Monday, October 19, and through the board's official online store at shop.pcb.com.pk.
The PCB has partnered with Pink Ribbon Breast Cancer Trust Hospital in Lahore to provide free mammogram screenings for female fans from October 24 to 26.
Men in Green Prepare for England Clash Ahead of 2027 World Cup
The team has prepared for the tri-series under head coach Mike Hesson, with Shaheen Shah Afridi leading the side. The squad includes Babar Azam, Fakhar Zaman, Salman Ali Agha, Naseem Shah, and Haris Rauf.
Nine players from the recent T20I squad are also part of the ODI team following their 2-1 series victory over Sri Lanka. The tri-series, which also features England and Sri Lanka, will provide valuable preparation for the 2027 ODI World Cup in South Africa, Zimbabwe, and Namibia.
PCB Director Commercial Ali Adnan Zaidi said:
"Cricket provides a powerful platform to connect with millions of people and through this initiative, we aim to translate that reach into meaningful awareness and engagement around breast cancer.
"We want our fans to be active participants in this campaign and help take the message of early detection and screening to their families and communities."
Omer Aftab, founder and honorary CEO of Pink Ribbon Pakistan, said:
"Cricket has the power to unite Pakistan and this partnership with the Pakistan Cricket Board gives us an extraordinary platform to turn that unity into action for women’s health.
"Through PINKtober, we aim to take breast cancer awareness to millions, encourage early detection and mobilise support for Pakistan’s first dedicated Breast Cancer Trust Hospital.
"Together, we can ensure that awareness leads to access to care and that no woman is denied a chance to survive because she cannot afford treatment."
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