IPL 2020 Biggest Ever In Terms Of Viewership, Claims Star India Sports Head

IPL 2020 turned out to be the grandest success in recent times and given the circumstances; the viewers could not have been satisfied to witness the best cricketers in the world going against each other. The two-month tournament remained in danger of not taking place this year, owing to the COVID-19 pandemic; however, BCCI found a way to conduct it. Star India Sports Head Sanjog Gupta felt delighted to witness the record-breaking success of IPL’13.

The tournament was entertaining, for the most part, delivering centuries, five-wicket hauls, cliffhangers, super-overs, come-from-behind wins, and devastating losses. Eventually, Mumbai Indians beat the Delhi Capitals in Dubai by five wickets to win the title for the fifth time and became only the second team to defend it successfully. The tournament reached a television viewership of 31.57 million while the overall consumption and viewership increased by 23 and 28 per cent respectively from 2019.

Sanjog Gupta felt over the moon, considering the response received from fans and advertisers for IPL 2020. It was the record-breaking opening week that laid the platform to make it a ground-breaking edition, going on to become the biggest season in terms of viewership, engagement, and ad sales.

“It’s biggest IPL the nation has seen and the response from fans and advertisers has been stupendous. The record-breaking opening week gave us the ideal start and laid the foundation for a record-breaking season. We are extremely delighted that this season has been the biggest ever in terms of viewership, engagement, and ad sales,” Gupta stated as quoted by ANI News.

IPL 2020 would not have been possible without BCCI: Sanjog Gupta

Sanjog added that the 13th season of extravaganza saw some explosive matches, aided by innovative programming, world-class production – both remotely and on the field. He credited the team at BCCI for holding the competition under debatable situations and attributed the success to the teams, who stayed within the bio-bubble, contributing to the safety.

“Season 13 witnessed some explosive matches which were aptly supplemented by innovative programming, world-class production – both remote and on-ground. This wouldn’t have been possible without the fantastic work done by the team at BCCI in staging the tournament under extenuating circumstances and seamless functioning from our teams inside the bio-bubbles in India and UAE,” he added.

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